Backdoor

Digital-First Design

Blog Back to work

Blog

Client
Phase
Expertise
Digital
Launch Date
2024

Credits

  • Backdoor Agency

The Brief

Founded in 2000 in Los Angeles, Phase is a contemporary, artisan-crafted furniture company. They design work for commercial, hospitality, and residential spaces worldwide. Lead by the designer Reza Feiz. They believe in a partnership with their fabricators and celebrate this partnership, allowing for a close collaboration to turn their imagination into reality.


Inspired by the work of the Modernist masters, they strive to elevate basic forms to their most beautiful and compelling. They believe there is strength in simplicity and that quality essentials will always be enduring and memorable. Striping away the excess until what remains is universal, pure, and iconic.


For the website, we created a beautiful, functional site. One that showcases the work in a striking manner while allowing designers and buyers to find the products they are looking for quickly.