The Brief

In late 2020, we worked with a newly minted architecture studio; To Be Done. Believing that there is always more work to be done, TBD sets out to create social and environmental equality through thoughtful design.

With the flexible focus of the studio, a single static mark would not suit TBD. To work in line with the mission and ethos of the studio, we created a flexible, interchangeable set of wordmarks to emphasize this mission further.

Inspired by plans, drawings, and construction, we developed a flexible pattern system throughout the printed collateral and website. This system allows for endless possibilities, efficiently filling any space. Thus, further strengthening the narrative of the studio.